Our monetization strategy is two pronged. Briefly it is as follows -
User Facing -
- Get companies onboard to sponsor custom goodies in our EcoGo store (say lululemon or ikea for example)
- Timed events for festivals where you get festival-themed customizations to purchase
Business Facing -
- We will propose to local business owners (restaurants, stores et al.) that we provide to them a highly niche young, local audience that is more likely to purchase a serivce/product (especially if given a coupon)
- Businesses will bear 70% of the cost of any coupon on the platform.
- We can also direct people via custom walk paths to specific businesses that pay for this service.